USFSP GD Program Leaflet
Black and white, photocopy leaflet that is handed out to students at college day. With a severely limited budget (i.e. zero dollars) for marketing, we have to make the best with what we’ve got. Which are photocopiers and laser printers. This is a simple, one-color, single-fold leaflet.
The content was originally set in a single column on the front and back of a sheet of US letter, so my goal was to break up the content and update the copy to make it a bit less stodgy and a bit more conversational (well, the way I would converse about the program).
I also needed to have something that could easily be emailed to inquiring students/parents, so I made a simple interactive PDF using the same general identity, but set up for screen reading. (Click the image to view the PDF.)
No comment | 1-color, Adobe Illustrator, copywriting, design, My Work, print