West Tampa Center for the Arts Site/Branding
A website for a Bay-area not-for-profit built for WordPress. The West Tampa Center for the Arts is one of the more active gallery spaces in Tampa. Located in one of the many historic cigar factories, the WTCA houses rental studios and hosts a wide variety of exhibitions — including many of the semi-annual BFA exhibitions by students graduating from USF.
The organization was lacking a cohesive identity, so my goal was to borrow elements from the old (the brick pattern) and combine it with a cleaner interpretation of cigar packaging. The website was also lacking structure and consistency.
The WTCA wanted something that could be kept up-to-date easily, and so the site was built around the ease-of-use afforded by WordPress and Picasa for managing content and photography, respectively. The site is currently live.
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